LAKE HARMONY, PA – Split Rock readies for massive renovations as the Lake Harmony resort recently joined Bel Air Collection Resorts & Spas, owned and operated by Thy Collection. Respecting the legacy of Lake Harmony like Split Rock’s 75-year-old lodge, Bel Air instills its belief in the importance of creating a balanced blend of beautiful scenery; with attractions that continue to make the Pocono Mountains a truly memorable destination.
Split Rock Marketing Manager Jeanine Hofbauer states, “It is an exciting time as Bel Air joins Split Rock Resort in the heart of the beautiful Pocono Mountains of Pennsylvania.”
Adding, “Surrounded by nature and all it has to offer, Split Rock is an ideal location to add extraordinary variety to the BelAir Collection of destinations and experiences.”
Beyond substantial restoration of buildings completed in phases, Bel Air plans to reestablish Split Rock’s spirit of relaxation and style; creating a welcoming and inspiring atmosphere with a collection of inviting trademark inclusive experiences. From BelAir Delights®, and BelAir Moments®; to BelAir Hallmarks® and BelAir Experiences®, each offers guests the opportunity to enjoy a marvelous mix of leisure and exhilaration during their vacation.
The planned renovations include:
Phase I Galleria Town Center Building
• All 230 Galleria building guest rooms will be restored and renovated from the bare bones
• New interior decor and food concepts will be executed in all our food outlets – Split Rock Grill – Thirsty Moose Pub – Lake View Tavern – The Sandbar – RockBar & Lounge – Food Court Cafe & Deli/Pizzeria
• Fitness Center Gym will be refurnished and equipped
• Ballroom and Meeting Rooms will be renovated and modernized with carpet, lighting and ceiling fixtures
• Elevator interior decoration renewal
• Common area facelift and extensive maintenance
Phase II Willowbrook Buildings
• New furniture, plus, game tables and amenities will be added to each building lobby for guest enjoyment
• Thorough maintenance, including new carpets, countertops, sofabed mattresses in several rooms
• New larger TV’s in rooms
• Plus the immediate planning/permitting process for a new Willowbrook building dedicated to providing centralized services for guests to enjoy in addition to the attractions at the Galleria Town Center:
More to come:
• 3 New Restaurants – Lobby Bar – Indoor Swimming Pool – Retail and Convenience Store – Fitness Center – Meeting Rooms
Phase III The Lodge
• 50 Rooms luxuriously renovated from the bare bones
• Maintenance and interior decor upgrades across the entire hotel
• Complete restaurants and outlets renovation
• Coming . . . Creation of a new upscale boutique brand for the Lodge
Additional rooms planned for a completion total of 845 rooms including a building with 150 new rooms, taking the Lodge to a total of 200 and 160 new Willowbrook suites for a total of 416 rooms.
Watch as future phases of development evolve across the resort – online at SplitRockResort.com
Comments by notable area officials surrounding Split Rock:
Pa State Senator John Yudichak (Senate District 14 serving Carbon & part of Luzerne Counties)
Pennsylvania State Senator John Yudichak comments, “Split Rock Resort is an established tourist destination located in the beautiful Pocono Mountains of Carbon County that has provided both Pennsylvania residents and visitors with a family friendly entertaining experience for decades,” said State Senator John Yudichak. “I’m excited to hear that renovations are in store for the resort in the near future and I wish BelAir Collections and Resorts nothing but success as they assume ownership, and help to sustain continued economic growth in the region.”
Pa State Representative Doyle Heffley (122nd Legislative District)
“Split Rock Resort is an anchor for the tourism industry in Kidder Township and Carbon County, and I am thrilled to hear about the investment that the new owners of this property will be making to renovate and revitalize this wonderful facility. In today’s economic climate, the tourism industry in Carbon County is poised for exponential growth, which will create an essential and energetic job market that will benefit all of our residents, and I welcome Split Rock Resort’s leadership efforts towards our county’s future.
Pocono Mountains Visitors Bureau President/CEO Chris Barrett
“Split Rock Resort is a classic and iconic Pocono Mountains brand. We are thrilled that new ownership will be breathing life into this staple and preserving it for our guests for years to come.”
Executive Vice President, Northern Tier, Greater Lehigh Valley Chamber Of Commerce, Marlyn Kissner
Executive Vice President, Northern Tier, Greater Lehigh Valley Chamber of Commerce, Marlyn Kissner adds, “On behalf of the Carbon Chamber and Economic Development Corporation, we are extremely excited to hear that Split Rock Resort will be joining the BelAir Collection of Resorts & Spas. The renovations and revitalization of this key resort will have a positive impact on economic growth and will benefit local residents, visitors, and the tourism industry in Carbon County, Lehigh Valley and the Poconos.”
Kidder Township Business Manager Suzanne Brooks
Considering BelAir’s investment in the Lake Harmony property very appealing, Kidder Township Business Manager Suzanne Brooks states, “Kidder Township is looking forward to an exciting new chapter at Split Rock! The resort has always been at the center of the township and with upcoming revitalizations it will no doubt improve our area for both visitors and residents.”
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